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This is Adshelf, on a real brand.
The app as it runs today, reading a real brand’s ads live from the shelf. Pick any brand in the rail, open This Week, Signals or the Library. Grade yours and Campaigns run on a labelled demo account until you connect yours.
This Week
Pets · last 7 days · 8 brandsPets · last 7 days
PetSmart launched 130 ads this week. Dog is Human crossed 30 days on 82.
Ask Claude about itThe same read lands in your inbox every Monday.
They launched538new ads on these 8 brands, all saved for you
They proved162crossed 30 days: the ads they kept paying for
They killed0kept for you, with the day each one stopped
Your ads—Connect your ad account and your verdicts land here
What moved, brand by brandPets
- P
PetSmart130 launched · 11 crossed 30d · 0 stopped · 355 liveOpen
- P
Pawsionate86 launched · 26 crossed 30d · 0 stopped · 582 liveOpen
- D
Dr. Marty Pets66 launched · 0 crossed 30d · 0 stopped · 259 liveOpen
- H
Halo Collar65 launched · 28 crossed 30d · 0 stopped · 536 liveOpen
- D
Dog is Human62 launched · 82 crossed 30d · 0 stopped · 704 liveOpen
- P
Purina Friskies60 launched · 0 crossed 30d · 0 stopped · 60 liveOpen
- N
Native Pet36 launched · 0 crossed 30d · 0 stopped · 256 liveOpen
- F
Fussy33 launched · 15 crossed 30d · 0 stopped · 204 liveOpen
Your adsdemo
AdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Watch them
Pawesome House Custom Gifts · 79 running · 0 stopped, kept · checkedThree lists, three questions: what they just bet on, what they keep, what they just killed.
New betsSee all ↓
launched in the last 7 days, still runningVFor the one who lives and breathes music! 🎸❤️ Make their day with a video1d
VFor the one who lives and breathes music! 🎸❤️ Make their day with a video1d
VChristmas feels warmer when the whole family is together! ❤️🎄 Make yvideo1d
VSome paw prints stay in our hearts forever. 🐾❤️ Keep your furry angevideo1d
VYour favorite memories, wrapped in Christmas magic! ❄️❤️ Turn a cherivideo1d
EvergreenSee all ↓
running 60+ days, funding the businessVChill mode: activated 🌴👕 Grandpa’s at the wheel ☀️😎https://pawesomevideo264d
VBecause best friends stick together through every laugh and messy hairvideo232d
VShe already has the books—now give her something uniquely hers 📚❤️ Pevideo88d
Just stopped
the most recent kills, kept with the dateStops are tracked from the first full pass; none kept yet.
Launch rhythm · last 12 weeks
ads first seen, up · ads last seen before they stopped, downLaunched73
Stopped0
Net+73
Avg / day1
Peak week18week of Oct 26
Running now79
LaunchedStoppedRunning at the end of each weekcounts begin when a brand joins the shelf
Running · 79longest running first · 12 of 79 here, all of them in the app
P
Pawesome House Custom Gifts264d
Pawesome House Custom Gifts264dChill mode: activated 🌴👕
Grandpa’s at the wheel ☀️😎https://pawesomehouse.com/collectionvideo
PPawesome House Custom Gifts232d
Pawesome House Custom Gifts232dBecause best friends stick together through every laugh and messy hair day! 💕💇♀️ This fvideo
PPawesome House Custom Gifts88d
Pawesome House Custom Gifts88dShe already has the books—now give her something uniquely hers 📚❤️
Personalize her look avideo
PPawesome House Custom Gifts49d
Pawesome House Custom Gifts49dOne family. One magical keepsake. Every grandkid included. ❤️☃️
Turn all the grandkids invideo
PPawesome House Custom Gifts49d
Pawesome House Custom Gifts49dGrandma and Grandpa’s snowman family isn’t complete without the whole grandkid crew ❤️
Turvideo
PPawesome House Custom Gifts39d
Pawesome House Custom Gifts39dThe sweetest spot under the tree ❤️☃️
Bring the whole family together with a personalizedvideo
PPawesome House Custom Gifts18d
Pawesome House Custom Gifts18dGrandma’s love reaches to the moon and back! 🌙❤️
Celebrate your special bond with a persvideo
PPawesome House Custom Gifts18d
Pawesome House Custom Gifts18dGrandma and Grandpa's favorite snowmen? The grandkids ❤️☃️
Add every grandkid's name to tvideo
PPawesome House Custom Gifts18d
Pawesome House Custom Gifts18dGrandma’s favorite names, right where they belong ❤️🎄
Add every grandkid to her Christmavideo
PPawesome House Custom Gifts15d
Pawesome House Custom Gifts15dA little flower, a whole lot of love! 🌸💖
Brighten her nights with a personalized floralvideo
PPawesome House Custom Gifts13d
Pawesome House Custom Gifts13dGrandma & Grandpa’s favorite little snowmen are their grandkids! ❤️☃️
Light up Christmas video
PPawesome House Custom Gifts11d
Pawesome House Custom Gifts11dLooks like a mirror… until your favorite memory lights up! ❤️✨
Surprise her with a glowinvideo
Stops are tracked from Pawesome House Custom Gifts’s first full pass; none kept yet. Every stop from here on is kept with its date.
Tests is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Hooks is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Across the shelf is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Grade yours
Demo account · illustrative numbersAdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Hook & Holdwhere each video loses people, against your own average
Loses 93% of viewers before 0:18.The open is the problem; the body holds. Re-cut the first 15 seconds.
This ad · founder story, 70sYour account’s median at the same second
From a connected account. Yours shows every video you run.
Campaigns
Demo account · nothing here spendsAdSpentVerdict
Founder story · 70sProspecting · Broad$1,410Keep
Us vs them · staticProspecting · Broad$383Cut
Before/after · carouselRetargeting · 30d$96Watch
Draft from the longest runnercreated paused · 9:41 today$0Paused
PauseTurn onDuplicateEdit copySwap creativeNew ad, paused
Illustration of the Campaigns tab. The switch is the only thing that spends, and it is yours.
Kept is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Start freeFree to start, no credit card. Paid plans come with 14 days of everything.