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This is Adshelf, on a real brand.
The app as it runs today, reading a real brand’s ads live from the shelf. Pick any brand in the rail, open This Week, Signals or the Library. Grade yours and Campaigns run on a labelled demo account until you connect yours.
This Week
Food & Snacks · last 7 days · 8 brandsFood & Snacks · last 7 days
HelloFresh launched 191 ads this week. Wild Alaskan Company stopped 28. HelloFresh crossed 30 days on 221.
Ask Claude about itThe same read lands in your inbox every Monday.
They launched446new ads on these 8 brands, all saved for you
They proved230crossed 30 days: the ads they kept paying for
They killed57kept for you, with the day each one stopped
Your ads—Connect your ad account and your verdicts land here
What moved, brand by brandFood & Snacks
- H
HelloFresh191 launched · 221 crossed 30d · 0 stopped · 572 liveOpen
- I
immi46 launched · 0 crossed 30d · 13 stopped · 118 liveOpen
- Y
Youfoodz40 launched · 0 crossed 30d · 12 stopped · 28 liveOpen
- M
MASA Chips39 launched · 0 crossed 30d · 0 stopped · 159 liveOpen
- P
Pura Stainless39 launched · 1 crossed 30d · 4 stopped · 70 liveOpen
- B
Blackout Coffee Co.33 launched · 1 crossed 30d · 0 stopped · 245 liveOpen
- W
Wild Alaskan Company30 launched · 0 crossed 30d · 28 stopped · 22 liveOpen
- C
Chomps28 launched · 7 crossed 30d · 0 stopped · 96 liveOpen
Your adsdemo
AdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Watch them
Palouse Brand · 6 running · 4 stopped, kept · checkedThree lists, three questions: what they just bet on, what they keep, what they just killed.
New betsSee all ↓
launched in the last 7 days, still runningIHard White Wheat - 25 lb Bagimage1d
IPalouse Brand and Clear Creek Foods: Bulkimage3d
IPalouse Brand Certified Glyphosate Free Hard White Wheat Berries | 10 image7d
EvergreenSee all ↓
running 60+ days, funding the businessVSale ends tonight! 🔚 Buy 2 of your favorite grains and or legumes anvideo1,156d
Just stoppedSee all ↓
the most recent kills, kept with the dateIFamily Farmed Legumes stopped Oct 2130d
IDeal for Prime Members: Palouse Brand Certified Glyphosate Free Hard Wstopped Oct 147d
IShop Wheat Berry Deals on Amazonstopped Oct 147d
IPalouse Brand and Clear Creek Foods: Best Selling Bundlesstopped Oct 147d
Launch rhythm · last 12 weeks
ads first seen, up · ads last seen before they stopped, downLaunched9
Stopped4
Net+5
Avg / day0
Peak week3week of Oct 5
Running now6
LaunchedStoppedRunning at the end of each weekcounts begin when a brand joins the shelf
Running · 6longest running first · 6 of 6 here, all of them in the app
P
Palouse Brand1,156d
Palouse Brand1,156dSale ends tonight! 🔚 Buy 2 of your favorite grains and or legumes and get the 3rd at 50%video
PPalouse Brand8d
Palouse Brand8d
Palouse Brand and Clear Creek Foods: Best Selling BundlesimagePPalouse Brand8d
Palouse Brand8d
Shop Wheat Berry Deals on AmazonimagePPalouse Brand7d
Palouse Brand7dPalouse Brand Certified Glyphosate Free Hard White Wheat Berries | 10 lbs | Certified GlypimagePPalouse Brand3d
Palouse Brand3dPalouse Brand and Clear Creek Foods: BulkimagePPalouse Brand1d
Palouse Brand1dHard White Wheat - 25 lb BagimageGone from Meta’s Ad Library; the shelf kept them, with the day each one stopped.
PPalouse Brandran 30d
Palouse Brandran 30dFamily Farmed Legumes imagePPalouse Brandran 7d
Palouse Brandran 7dDeal for Prime Members: Palouse Brand Certified Glyphosate Free Hard White Wheat Berries |imagePPalouse Brandran 7d
Palouse Brandran 7dShop Wheat Berry Deals on AmazonimagePPalouse Brandran 7d
Palouse Brandran 7dPalouse Brand and Clear Creek Foods: Best Selling BundlesimageTests is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Hooks is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Across the shelf is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Grade yours
Demo account · illustrative numbersAdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Hook & Holdwhere each video loses people, against your own average
Loses 93% of viewers before 0:18.The open is the problem; the body holds. Re-cut the first 15 seconds.
This ad · founder story, 70sYour account’s median at the same second
From a connected account. Yours shows every video you run.
Campaigns
Demo account · nothing here spendsAdSpentVerdict
Founder story · 70sProspecting · Broad$1,410Keep
Us vs them · staticProspecting · Broad$383Cut
Before/after · carouselRetargeting · 30d$96Watch
Draft from the longest runnercreated paused · 9:41 today$0Paused
PauseTurn onDuplicateEdit copySwap creativeNew ad, paused
Illustration of the Campaigns tab. The switch is the only thing that spends, and it is yours.
Kept is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Start freeFree to start, no credit card. Paid plans come with 14 days of everything.