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This is Adshelf, on a real brand.
The app as it runs today, reading a real brand’s ads live from the shelf. Pick any brand in the rail, open This Week, Signals or the Library. Grade yours and Campaigns run on a labelled demo account until you connect yours.
This Week
Hydration & Energy Drinks · last 7 days · 8 brandsHydration & Energy Drinks · last 7 days
IM8 Health launched 456 ads this week. IM8 Health stopped 6. IM8 Health crossed 30 days on 389.
Ask Claude about itThe same read lands in your inbox every Monday.
They launched841new ads on these 8 brands, all saved for you
They proved520crossed 30 days: the ads they kept paying for
They killed7kept for you, with the day each one stopped
Your ads—Connect your ad account and your verdicts land here
What moved, brand by brandHydration & Energy Drinks
- I
IM8 Health456 launched · 389 crossed 30d · 6 stopped · 4,835 liveOpen
- I
Instant Hydration139 launched · 2 crossed 30d · 0 stopped · 812 liveOpen
- L
Liquid I.V.76 launched · 2 crossed 30d · 0 stopped · 181 liveOpen
- G
Gatorade42 launched · 9 crossed 30d · 0 stopped · 234 liveOpen
- G
Grinds Pouches40 launched · 3 crossed 30d · 0 stopped · 180 liveOpen
- W
Waterboy36 launched · 0 crossed 30d · 0 stopped · 90 liveOpen
- Y
YES CACAO27 launched · 0 crossed 30d · 1 stopped · 26 liveOpen
- M
MUD\WTR25 launched · 115 crossed 30d · 0 stopped · 366 liveOpen
Your adsdemo
AdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Watch them
Miss Mary's Mix · 8 running · 7 stopped, kept · checkedM
☆ Star
Miss Mary's Mix
8 running ads7 stopped, kept+6 · −4 this weekchecked Hydration & Energy Drinks
Three lists, three questions: what they just bet on, what they keep, what they just killed.
New betsSee all ↓
launched in the last 7 days, still running- VThe Syrup You've Been Missingvideo1d
- VSalted Caramel Sugar Free Coffee Syrupvideo2d
- VNaturally-sweetened Coffee Syrupvideo2d
- VCoffee is life. Sugar not welcome.video2d
- IMiss Mary's Miximage2d
EvergreenSee all ↓
running 60+ days, funding the businessNothing past 60 days yet. Their longest live ad is at 16 days.
Just stoppedSee all ↓
the most recent kills, kept with the dateVStevia + Monk Fruit. NO SUCRALOSE.stopped Oct 28107d
ICinnamon Dolce Sugar Free Coffee Syrupstopped Oct 2897d
VSugar-Free Coffee Syrups without Sucralosestopped Oct 2880d
VWithout Sucralose. Finally.stopped Oct 2812d
VThis is How You Morningstopped Oct 2028d
Launch rhythm · last 12 weeks
ads first seen, up · ads last seen before they stopped, downLaunched12
Stopped7
Net+5
Avg / day0
Peak week6week of Oct 26
Running now8
LaunchedStoppedRunning at the end of each weekcounts begin when a brand joins the shelf
Running · 8longest running first · 8 of 8 here, all of them in the app
MMiss Mary's Mix16d
Miss Mary's Mix16dTry Fall Starter Bundle Now - $39.95video
MMiss Mary's Mix16d
Miss Mary's Mix16dFall Starter Bundle - $39.95video
MMiss Mary's Mix2d
Miss Mary's Mix2dSalted Caramel Sugar Free Coffee Syrupvideo
MMiss Mary's Mix2d
Miss Mary's Mix2dNaturally-sweetened Coffee Syrupvideo
MMiss Mary's Mix2d
Miss Mary's Mix2dMiss Mary's Miximage
MMiss Mary's Mix2d
Miss Mary's Mix2dCoffee is life. Sugar not welcome.video
MMiss Mary's Mix2d
Miss Mary's Mix2d0g Sugar. All the Flavor.video
MMiss Mary's Mix1d
Miss Mary's Mix1dThe Syrup You've Been Missingvideo
Gone from Meta’s Ad Library; the shelf kept them, with the day each one stopped.
MMiss Mary's Mixran 107d
Miss Mary's Mixran 107dStevia + Monk Fruit. NO SUCRALOSE.video
MMiss Mary's Mixran 97d
Miss Mary's Mixran 97dCinnamon Dolce Sugar Free Coffee SyrupimageMMiss Mary's Mixran 80d
Miss Mary's Mixran 80dSugar-Free Coffee Syrups without Sucralosevideo
MMiss Mary's Mixran 12d
Miss Mary's Mixran 12dWithout Sucralose. Finally.video
MMiss Mary's Mixran 28d
Miss Mary's Mixran 28dThis is How You Morningvideo
MMiss Mary's Mixran 28d
Miss Mary's Mixran 28dWhy Everyone Starts with this Bundlevideo
Tests is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Hooks is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Across the shelf is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Grade yours
Demo account · illustrative numbersAdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Hook & Holdwhere each video loses people, against your own average
Loses 93% of viewers before 0:18.The open is the problem; the body holds. Re-cut the first 15 seconds.
This ad · founder story, 70sYour account’s median at the same second
From a connected account. Yours shows every video you run.
Campaigns
Demo account · nothing here spendsAdSpentVerdict
Founder story · 70sProspecting · Broad$1,410Keep
Us vs them · staticProspecting · Broad$383Cut
Before/after · carouselRetargeting · 30d$96Watch
Draft from the longest runnercreated paused · 9:41 today$0Paused
PauseTurn onDuplicateEdit copySwap creativeNew ad, paused
Illustration of the Campaigns tab. The switch is the only thing that spends, and it is yours.
Kept is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Start freeFree to start, no credit card. Paid plans come with 14 days of everything.