Live example · no sign-up
This is Adshelf, on a real brand.
The app as it runs today, reading a real brand’s ads live from the shelf. Pick any brand in the rail, open This Week, Signals or the Library. Grade yours and Campaigns run on a labelled demo account until you connect yours.
This Week
Home & Kitchen · last 7 days · 8 brandsHome & Kitchen · last 7 days
Caraway launched 208 ads this week. Grove Collaborative stopped 48. Branch Basics crossed 30 days on 166.
Ask Claude about itThe same read lands in your inbox every Monday.
They launched917new ads on these 8 brands, all saved for you
They proved323crossed 30 days: the ads they kept paying for
They killed48kept for you, with the day each one stopped
Your ads—Connect your ad account and your verdicts land here
What moved, brand by brandHome & Kitchen
- C
Caraway208 launched · 74 crossed 30d · 0 stopped · 734 liveOpen
- H
Hommey204 launched · 48 crossed 30d · 0 stopped · 483 liveOpen
- N
Ninja Kitchen135 launched · 26 crossed 30d · 0 stopped · 437 liveOpen
- O
Ooni90 launched · 0 crossed 30d · 0 stopped · 377 liveOpen
- G
GreenPan88 launched · 9 crossed 30d · 0 stopped · 256 liveOpen
- G
Grove Collaborative66 launched · 0 crossed 30d · 48 stopped · 123 liveOpen
- B
Branch Basics66 launched · 166 crossed 30d · 0 stopped · 394 liveOpen
- T
TILIT60 launched · 0 crossed 30d · 0 stopped · 60 liveOpen
Your adsdemo
AdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Watch them
Ink & Attitude Stationery Company · 11 running · 4 stopped, kept · checkedI
☆ Star
Ink & Attitude Stationery Company
11 running ads4 stopped, kept+4 · −1 this weekchecked Home & Kitchen
Three lists, three questions: what they just bet on, what they keep, what they just killed.
New betsSee all ↓
launched in the last 7 days, still runningVSentiments with Sassvideo2d
VSentiments with Sassvideo5d
VSentiments with Sassvideo5d
EvergreenSee all ↓
running 60+ days, funding the businessNothing past 60 days yet. Their longest live ad is at 46 days.
Just stoppedSee all ↓
the most recent kills, kept with the dateIFunny, snarky, hilariously relatable greeting cards, notebooks, stickestopped Oct 206d
IBad Ass Bitches Born in November Greeting Cardstopped Oct 1435d
IFunny, snarky, hilariously relatable greeting cards, notebooks, stickestopped Oct 1430d
VFunny, snarky, hilariously relatable greeting cards, notebooks, stickestopped Oct 1427d
Launch rhythm · last 12 weeks
ads first seen, up · ads last seen before they stopped, downLaunched15
Stopped4
Net+11
Avg / day0
Peak week7week of Oct 12
Running now11
LaunchedStoppedRunning at the end of each weekcounts begin when a brand joins the shelf
Running · 11longest running first · 6 of 11 here, all of them in the app
IInk & Attitude Stationery Company46d
Ink & Attitude Stationery Company46d
Funny, snarky, hilariously relatable greeting cards, notebooks, stickers and other stationimageIInk & Attitude Stationery Company33d
Ink & Attitude Stationery Company33d
Save 15% off your first order!carouselIInk & Attitude Stationery Company33d
Ink & Attitude Stationery Company33d
Save 15% off your first orderimageIInk & Attitude Stationery Company23d
Ink & Attitude Stationery Company23d
Sentiments with SasscarouselIInk & Attitude Stationery Company8d
Ink & Attitude Stationery Company8d
Bad Ass Bitches Born in November Greeting CardimageIInk & Attitude Stationery Company7d
Ink & Attitude Stationery Company7d
Sassy, snarky mouse pads now availableimageGone from Meta’s Ad Library; the shelf kept them, with the day each one stopped.
IInk & Attitude Stationery Companyran 6d
Ink & Attitude Stationery Companyran 6dFunny, snarky, hilariously relatable greeting cards, notebooks, stickers and other stationimageIInk & Attitude Stationery Companyran 35d
Ink & Attitude Stationery Companyran 35dBad Ass Bitches Born in November Greeting CardimageIInk & Attitude Stationery Companyran 30d
Ink & Attitude Stationery Companyran 30dFunny, snarky, hilariously relatable greeting cards, notebooks, stickers and other stationimageIInk & Attitude Stationery Companyran 27d
Ink & Attitude Stationery Companyran 27dFunny, snarky, hilariously relatable greeting cards, notebooks, stickers and other stationvideo
Tests is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Hooks is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Across the shelf is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Grade yours
Demo account · illustrative numbersAdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Hook & Holdwhere each video loses people, against your own average
Loses 93% of viewers before 0:18.The open is the problem; the body holds. Re-cut the first 15 seconds.
This ad · founder story, 70sYour account’s median at the same second
From a connected account. Yours shows every video you run.
Campaigns
Demo account · nothing here spendsAdSpentVerdict
Founder story · 70sProspecting · Broad$1,410Keep
Us vs them · staticProspecting · Broad$383Cut
Before/after · carouselRetargeting · 30d$96Watch
Draft from the longest runnercreated paused · 9:41 today$0Paused
PauseTurn onDuplicateEdit copySwap creativeNew ad, paused
Illustration of the Campaigns tab. The switch is the only thing that spends, and it is yours.
Kept is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Start freeFree to start, no credit card. Paid plans come with 14 days of everything.