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This is Adshelf, on a real brand.
The app as it runs today, reading a real brand’s ads live from the shelf. Pick any brand in the rail, open This Week, Signals or the Library. Grade yours and Campaigns run on a labelled demo account until you connect yours.
This Week
Pets · last 7 days · 8 brandsPets · last 7 days
Pawsionate.com launched 283 ads this week. DoggieLawn stopped 31. Cherry Kitten crossed 30 days on 66.
Ask Claude about itThe same read lands in your inbox every Monday.
They launched602new ads on these 8 brands, all saved for you
They proved188crossed 30 days: the ads they kept paying for
They killed31kept for you, with the day each one stopped
Your ads—Connect your ad account and your verdicts land here
What moved, brand by brandPets
- P
Pawsionate.com283 launched · 46 crossed 30d · 0 stopped · 536 liveOpen
- J
Jinx56 launched · 6 crossed 30d · 0 stopped · 242 liveOpen
- D
Dr. Marty Pets53 launched · 6 crossed 30d · 0 stopped · 211 liveOpen
- N
Native Pet53 launched · 16 crossed 30d · 0 stopped · 133 liveOpen
- P
PrettyLitter50 launched · 11 crossed 30d · 0 stopped · 229 liveOpen
- D
DoggieLawn44 launched · 0 crossed 30d · 31 stopped · 55 liveOpen
- F
Freshpet32 launched · 37 crossed 30d · 0 stopped · 268 liveOpen
- C
Cherry Kitten31 launched · 66 crossed 30d · 0 stopped · 520 liveOpen
Your adsdemo
AdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Watch them
Fresh Patch · 40 running · 0 stopped, kept · checkedThree lists, three questions: what they just bet on, what they keep, what they just killed.
New betsSee all ↓
launched in the last 7 days, still runningNothing new in the last 7 days. They are riding what they have; the longest is at 620 days.
EvergreenSee all ↓
running 60+ days, funding the businessVRain or shine I can go potty whenever I want thanks to @freshpatch 💚video620d
VNew Fresh Patch delivery! 🌱 Nothing like that fresh grass feel under video550d
VAre you kidding me!! The absolute cutest and sturdiest cat condo thesvideo395d
IFresh Patch for Cats 🐱🌱image395d
VA very happy bun playing with his new grass 🥰 thank you @freshpatch #video394d
Just stopped
the most recent kills, kept with the dateStops are tracked from the first full pass; none kept yet.
Launch rhythm · last 12 weeks
ads first seen, up · ads last seen before they stopped, downLaunched4
Stopped0
Net+4
Avg / day0
Peak week3week of Aug 17
Running now40
LaunchedStoppedRunning at the end of each weekcounts begin when a brand joins the shelf
Running · 40longest running first · 12 of 40 here, all of them in the app
F
Fresh Patch620d
Fresh Patch620dRain or shine I can go potty whenever I want thanks to @freshpatch 💚video
FFresh Patch550d
Fresh Patch550dNew Fresh Patch delivery! 🌱 Nothing like that fresh grass feel under the paws—soft, comfyvideo
FFresh Patch395d
Fresh Patch395dAre you kidding me!!
The absolute cutest and sturdiest cat condo these girls have ever usvideo
FFresh Patch395d
Fresh Patch395dFresh Patch for Cats 🐱🌱imageFFresh Patch394d
Fresh Patch394dA very happy bun playing with his new grass 🥰 thank you @freshpatch #happybunny #indoorravideo
FFresh Patch346d
Fresh Patch346d
For The Big DogsimageFFresh Patch346d
Fresh Patch346dYou think Feta’s walking outside to go potty in this Florida heat?
Use code Feta10 to savideo
FFresh Patch306d
Fresh Patch306dBig Dog? Big Deal!video
FFresh Patch283d
Fresh Patch283dIt’s like a holiday 🤭🌱 thanks again @freshpatch #happypets #bunnybinky #zoomies #happycavideo
FFresh Patch277d
Fresh Patch277dEveryone’s talking about new habits in 2026.
Me? Still loyal to my @freshpatch 🌱💚🐶
Reavideo
FFresh Patch213d
Fresh Patch213dLadies, get you a man that will pick your dog’s poop up for you 🥰🤣🤣 but for real, we’revideo
FFresh Patch213d
Fresh Patch213d
Everything You Need for Your PupimageStops are tracked from Fresh Patch’s first full pass; none kept yet. Every stop from here on is kept with its date.
Tests is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Hooks is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Across the shelf is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Grade yours
Demo account · illustrative numbersAdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Hook & Holdwhere each video loses people, against your own average
Loses 93% of viewers before 0:18.The open is the problem; the body holds. Re-cut the first 15 seconds.
This ad · founder story, 70sYour account’s median at the same second
From a connected account. Yours shows every video you run.
Campaigns
Demo account · nothing here spendsAdSpentVerdict
Founder story · 70sProspecting · Broad$1,410Keep
Us vs them · staticProspecting · Broad$383Cut
Before/after · carouselRetargeting · 30d$96Watch
Draft from the longest runnercreated paused · 9:41 today$0Paused
PauseTurn onDuplicateEdit copySwap creativeNew ad, paused
Illustration of the Campaigns tab. The switch is the only thing that spends, and it is yours.
Kept is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Start freeFree to start, no credit card. Paid plans come with 14 days of everything.