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This is Adshelf, on a real brand.
The app as it runs today, reading a real brand’s ads live from the shelf. Pick any brand in the rail, open This Week, Signals or the Library. Grade yours and Campaigns run on a labelled demo account until you connect yours.
This Week
Home & Kitchen · last 7 days · 8 brandsHome & Kitchen · last 7 days
Hommey launched 237 ads this week. Caraway stopped 68. Branch Basics crossed 30 days on 171.
Ask Claude about itThe same read lands in your inbox every Monday.
They launched1,043new ads on these 8 brands, all saved for you
They proved313crossed 30 days: the ads they kept paying for
They killed68kept for you, with the day each one stopped
Your ads—Connect your ad account and your verdicts land here
What moved, brand by brandHome & Kitchen
- H
Hommey237 launched · 54 crossed 30d · 0 stopped · 521 liveOpen
- B
Branch Basics200 launched · 171 crossed 30d · 0 stopped · 574 liveOpen
- C
Caraway178 launched · 21 crossed 30d · 68 stopped · 287 liveOpen
- N
Ninja Kitchen114 launched · 26 crossed 30d · 0 stopped · 486 liveOpen
- B
Boll & Branch112 launched · 19 crossed 30d · 0 stopped · 689 liveOpen
- O
Ooni87 launched · 0 crossed 30d · 0 stopped · 377 liveOpen
- T
TILIT60 launched · 0 crossed 30d · 0 stopped · 60 liveOpen
- P
Parachute Home55 launched · 22 crossed 30d · 0 stopped · 387 liveOpen
Your adsdemo
AdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Watch them
Dolan Geiman · 6 running · 4 stopped, kept · checkedThree lists, three questions: what they just bet on, what they keep, what they just killed.
New betsSee all ↓
launched in the last 7 days, still runningISee How the Work is Builtimage2d
INew Arrivals from Dolan Geimanimage2d
IAll Hat No Horse – Original Handcrafted Artworkimage2d
IDolan Geimanimage2d
EvergreenSee all ↓
running 60+ days, funding the businessNothing past 60 days yet. Their longest live ad is at 28 days.
Just stoppedSee all ↓
the most recent kills, kept with the dateIDolan Geimanstopped Oct 2121d
IAll Hat No Horse – Original Handcrafted Artworkstopped Oct 217d
INew Arrivals from Dolan Geimanstopped Oct 217d
ISee How the Work is Builtstopped Oct 217d
Launch rhythm · last 12 weeks
ads first seen, up · ads last seen before they stopped, downLaunched10
Stopped4
Net+6
Avg / day0
Peak week4week of Oct 12
Running now6
LaunchedStoppedRunning at the end of each weekcounts begin when a brand joins the shelf
Running · 6longest running first · 5 of 6 here, all of them in the app
D
Dolan Geiman28d
Dolan Geiman28dJoin the Studio Dispatchvideo
DDolan Geiman9d
Dolan Geiman9d
Dolan GeimanimageDDolan Geiman2d
Dolan Geiman2dAll Hat No Horse – Original Handcrafted ArtworkimageDDolan Geiman2d
Dolan Geiman2dNew Arrivals from Dolan GeimanimageDDolan Geiman2d
Dolan Geiman2dSee How the Work is BuiltimageGone from Meta’s Ad Library; the shelf kept them, with the day each one stopped.
DDolan Geimanran 21d
Dolan Geimanran 21dDolan GeimanimageDDolan Geimanran 7d
Dolan Geimanran 7dAll Hat No Horse – Original Handcrafted ArtworkimageDDolan Geimanran 7d
Dolan Geimanran 7dNew Arrivals from Dolan GeimanimageDDolan Geimanran 7d
Dolan Geimanran 7dSee How the Work is BuiltimageTests is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Hooks is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Across the shelf is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Grade yours
Demo account · illustrative numbersAdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Hook & Holdwhere each video loses people, against your own average
Loses 93% of viewers before 0:18.The open is the problem; the body holds. Re-cut the first 15 seconds.
This ad · founder story, 70sYour account’s median at the same second
From a connected account. Yours shows every video you run.
Campaigns
Demo account · nothing here spendsAdSpentVerdict
Founder story · 70sProspecting · Broad$1,410Keep
Us vs them · staticProspecting · Broad$383Cut
Before/after · carouselRetargeting · 30d$96Watch
Draft from the longest runnercreated paused · 9:41 today$0Paused
PauseTurn onDuplicateEdit copySwap creativeNew ad, paused
Illustration of the Campaigns tab. The switch is the only thing that spends, and it is yours.
Kept is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Start freeFree to start, no credit card. Paid plans come with 14 days of everything.