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This is Adshelf, on a real brand.
The app as it runs today, reading a real brand’s ads live from the shelf. Pick any brand in the rail, open This Week, Signals or the Library. Grade yours and Campaigns run on a labelled demo account until you connect yours.
This Week
Beauty & Skincare · last 7 days · 8 brandsBeauty & Skincare · last 7 days
ILIA Beauty launched 105 ads this week. Nutrafol stopped 113. Jones Road Beauty crossed 30 days on 55.
Ask Claude about itThe same read lands in your inbox every Monday.
They launched727new ads on these 8 brands, all saved for you
They proved109crossed 30 days: the ads they kept paying for
They killed272kept for you, with the day each one stopped
Your ads—Connect your ad account and your verdicts land here
What moved, brand by brandBeauty & Skincare
- I
ILIA Beauty105 launched · 0 crossed 30d · 0 stopped · 255 liveOpen
- B
Bali Body105 launched · 45 crossed 30d · 0 stopped · 279 liveOpen
- N
Nutrafol102 launched · 8 crossed 30d · 113 stopped · 153 liveOpen
- T
Tatcha95 launched · 0 crossed 30d · 71 stopped · 226 liveOpen
- G
Gisou94 launched · 0 crossed 30d · 79 stopped · 92 liveOpen
- L
LifeCell Skin82 launched · 1 crossed 30d · 9 stopped · 160 liveOpen
- M
Mediheal USA75 launched · 0 crossed 30d · 0 stopped · 249 liveOpen
- J
Jones Road Beauty69 launched · 55 crossed 30d · 0 stopped · 2,110 liveOpen
Your adsdemo
AdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Watch them
Bali Body · 279 running · 0 stopped, kept · checkedThree lists, three questions: what they just bet on, what they keep, what they just killed.
New betsSee all ↓
launched in the last 7 days, still runningVMeet the NEW Two-Hour Express Tan! Your perfect sun-kissed glow in jusvideo2d
Vummmm a 2 hour express formula that leaves me looking like this? Yes pvideo2d
VDark tan, bright future. @balibody new 2 Hour Express tan! Advideo2d
VDark tan, bright future. @balibody new 2 Hour Express tan! Advideo2d
VAdvertisement @balibody | @balibody has now launched their 2 hour exprvideo2d
EvergreenSee all ↓
running 60+ days, funding the businessNothing past 60 days yet. Their longest live ad is at 52 days.
Just stopped
the most recent kills, kept with the dateStops are tracked from the first full pass; none kept yet.
Launch rhythm · last 12 weeks
ads first seen, up · ads last seen before they stopped, downLaunched279
Stopped0
Net+279
Avg / day3
Peak week84week of Oct 19
Running now279
LaunchedStoppedRunning at the end of each weekcounts begin when a brand joins the shelf
Running · 279longest running first · 12 of 279 here, all of them in the app
BBali Body52d
Bali Body52dBattle of the express tans 🤝🏼 1 Hour Express for a classic medium-dark bronze. Deep Violvideo
BBali Body52d
Bali Body52dThe deepest tan I’ve ever had! 🤎 Deep Violet gives the perfect olive-toned glow - no oranvideo
BBali Body52d
Bali Body52dJust rinsed off? Your tan is only getting started 👀
Our Express Tan range uses a tempovideo
BBali Body52d
Bali Body52dFor the girls who don’t wait ☁️ NEW Clear Express Tan is
express, gradual, skincare-infuvideo
BBali Body52d
Bali Body52dA viral tan vs a viral tan 👀
So which is best for you?
🧈 Tanning Butter = wanting a gvideo
BBali Body51d
Bali Body51dForget bronzer... we’re contouring with tan now 👀 Deep Violet Express develops into a natvideo
BBali Body49d
Bali Body49dBeautiful olive-toned results 💜 Our NEW Deep Violet Mousse has been reformulated with a bvideo
BBali Body32d
Bali Body32dcarousel
BBali Body32d
Bali Body32dIntroducing Everyday Gradual Tanvideo
BBali Body31d
Bali Body31d
Everyday Gradual TancarouselBBali Body30d
Bali Body30dFor my low-maintenance girlies 🤎 Tried the new Everyday Gradual Tan from @balibody and savideo
BBali Body30d
Bali Body30dYour daily moisturiser - elevated 🫧 Enriched with shea butter, vitamin E and glycerin, Evideo
Stops are tracked from Bali Body’s first full pass; none kept yet. Every stop from here on is kept with its date.
Tests is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Hooks is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Across the shelf is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Grade yours
Demo account · illustrative numbersAdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Hook & Holdwhere each video loses people, against your own average
Loses 93% of viewers before 0:18.The open is the problem; the body holds. Re-cut the first 15 seconds.
This ad · founder story, 70sYour account’s median at the same second
From a connected account. Yours shows every video you run.
Campaigns
Demo account · nothing here spendsAdSpentVerdict
Founder story · 70sProspecting · Broad$1,410Keep
Us vs them · staticProspecting · Broad$383Cut
Before/after · carouselRetargeting · 30d$96Watch
Draft from the longest runnercreated paused · 9:41 today$0Paused
PauseTurn onDuplicateEdit copySwap creativeNew ad, paused
Illustration of the Campaigns tab. The switch is the only thing that spends, and it is yours.
Kept is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Start freeFree to start, no credit card. Paid plans come with 14 days of everything.