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This is Adshelf, on a real brand.
The app as it runs today, reading a real brand’s ads live from the shelf. Pick any brand in the rail, open This Week, Signals or the Library. Grade yours and Campaigns run on a labelled demo account until you connect yours.
This Week
Beauty & Skincare · last 7 days · 8 brandsBeauty & Skincare · last 7 days
Jones Road Beauty launched 681 ads this week. Nutrafol stopped 22. Jones Road Beauty crossed 30 days on 124.
Ask Claude about itThe same read lands in your inbox every Monday.
They launched1,826new ads on these 8 brands, all saved for you
They proved416crossed 30 days: the ads they kept paying for
They killed22kept for you, with the day each one stopped
Your ads—Connect your ad account and your verdicts land here
What moved, brand by brandBeauty & Skincare
- J
Jones Road Beauty681 launched · 124 crossed 30d · 0 stopped · 2,845 liveOpen
- F
FabFitFun285 launched · 23 crossed 30d · 0 stopped · 709 liveOpen
- L
Laura Geller Beauty269 launched · 100 crossed 30d · 0 stopped · 1,864 liveOpen
- T
Tatcha130 launched · 0 crossed 30d · 0 stopped · 281 liveOpen
- I
IL MAKIAGE119 launched · 124 crossed 30d · 0 stopped · 1,150 liveOpen
- S
Sven's Island118 launched · 8 crossed 30d · 0 stopped · 253 liveOpen
- T
Thrive Causemetics117 launched · 22 crossed 30d · 0 stopped · 553 liveOpen
- N
Nutrafol107 launched · 15 crossed 30d · 22 stopped · 214 liveOpen
Your adsdemo
AdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Watch them
Arianna Skincare · 11 running · 7 stopped, kept · checkedThree lists, three questions: what they just bet on, what they keep, what they just killed.
New betsSee all ↓
launched in the last 7 days, still runningVSave $223 on the Born to Shine Duovideo2d
CSave $52 on a 2-Step Body Ritualcarousel2d
VSave $52 on a 2-Step Body Ritualvideo2d
CSave $52 on a 2-Step Body Ritualcarousel2d
VRadiance Body Ritual: Save $52video2d
EvergreenSee all ↓
running 60+ days, funding the businessNothing past 60 days yet. Their longest live ad is at 5 days.
Just stoppedSee all ↓
the most recent kills, kept with the dateVBorn to Shine Eye Duo: 20% off with SHINE20FBstopped Oct 213d
CThe Men's Grooming Ritualstopped Oct 213d
VBorn to Shine Eye Duo: 20% off with SHINE20FBstopped Oct 212d
CThe Men's Grooming Ritualstopped Oct 212d
- ICollagen Boost Eye Serum Treatment, Dead Sea Mineralsstopped Oct 1715d
Launch rhythm · last 12 weeks
ads first seen, up · ads last seen before they stopped, downLaunched18
Stopped7
Net+11
Avg / day0
Peak week13week of Oct 19
Running now11
LaunchedStoppedRunning at the end of each weekcounts begin when a brand joins the shelf
Running · 11longest running first · 5 of 11 here, all of them in the app
A
Arianna Skincare5d
Arianna Skincare5dSave $223 on the Born to Shine Duocarousel
AArianna Skincare2d
Arianna Skincare2dSave $52 on a 2-Step Body Ritualvideo
AArianna Skincare2d
Arianna Skincare2dRadiance Body Ritual: Save $52carousel
AArianna Skincare2d
Arianna Skincare2dThe Radiance Body Ritualimage
AArianna Skincare2d
Arianna Skincare2dSave $223 on Born to Shinevideo
Gone from Meta’s Ad Library; the shelf kept them, with the day each one stopped.
AArianna Skincareran 3d
Arianna Skincareran 3dBorn to Shine Eye Duo: 20% off with SHINE20FBvideo
AArianna Skincareran 3d
Arianna Skincareran 3dThe Men's Grooming RitualcarouselAArianna Skincareran 2d
Arianna Skincareran 2dBorn to Shine Eye Duo: 20% off with SHINE20FBvideo
AArianna Skincareran 2d
Arianna Skincareran 2dThe Men's Grooming RitualcarouselAArianna Skincareran 15d
Arianna Skincareran 15dCollagen Boost Eye Serum Treatment, Dead Sea Mineralsimage
AArianna Skincareran 15d
Arianna Skincareran 15dBorn to Shine Eye Duo: $379, save $71video
Tests is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Hooks is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Across the shelf is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Grade yours
Demo account · illustrative numbersAdSpentROASVerdict
Founder story · 70sBest return in the account at this spend.$1,4102.8Keep
Unboxing · 30sPeople click, but the open loses 80% by 0:03.$5121.4Fix
Us vs them · staticHalf your account’s ROAS after $383.$3830.6Cut
Before/after · carouselPromising; not enough spend to call yet.$962.1Watch
New hook test · 15sUnder the spend needed to judge.$18–Too early
Illustration. On your account it is your own spend, purchases and ROAS, in the window you pick.
Hook & Holdwhere each video loses people, against your own average
Loses 93% of viewers before 0:18.The open is the problem; the body holds. Re-cut the first 15 seconds.
This ad · founder story, 70sYour account’s median at the same second
From a connected account. Yours shows every video you run.
Campaigns
Demo account · nothing here spendsAdSpentVerdict
Founder story · 70sProspecting · Broad$1,410Keep
Us vs them · staticProspecting · Broad$383Cut
Before/after · carouselRetargeting · 30d$96Watch
Draft from the longest runnercreated paused · 9:41 today$0Paused
PauseTurn onDuplicateEdit copySwap creativeNew ad, paused
Illustration of the Campaigns tab. The switch is the only thing that spends, and it is yours.
Kept is in the app.Free to start, no credit card. Open it on any brand on the shelf.Start free
Start freeFree to start, no credit card. Paid plans come with 14 days of everything.